Skip to content

Tool Categories

Category Description
Account and Projects Account access, project lists and IDs, and overview metrics across your projects.
Page Segments Page-segment lists, definitions, and grouping rules.
Site Audit Crawl summaries, technical issues, affected pages, page details, and changes since the previous crawl.
Site Monitoring Technical and content changes across the site or on individual pages, with change history and details.
Google Search Console Search performance, top pages and keywords, winners and losers, brand and non-brand traffic, cannibalization, new and lost pages and keywords, keyword coverage, and ranking distributions. Includes segment comparisons and Search Conversion reports combining GSC with Google organic GA4 metrics.
Google Analytics 4 Site and page traffic, sessions, engagement, key events, and performance trends.
Rank Tracker Tracked keyword rankings and visibility, keyword groups, ranking pages, competitors, SERP snapshots, and outreach opportunities.
Google AI Overview AI Overview coverage for tracked keywords, brand mentions, citations, citation positions, trends, and individual AI Overview answers.
AI Traffic GA4 referral traffic from AI chats, channel comparisons, individual chat sources, landing pages, and traffic trends.
AI Chats Visibility Brand visibility and citation share for tracked prompts, competitor comparisons, AI responses, cited domains and pages, and historical trends.